Author Archive

Why Topping the SERPs Isn’t Everything

Wednesday, July 21st, 2010

Most of the SEO gurus and guides out there tell you to focus on getting your site to the top spot in Google for your keywords. It’s an admirable goal and it’s certainly something to strive for but being on top of the SERPs isn’t everything. There’s more to getting clicks to your site than [...]

Harnessing the Power of Mom Bloggers for SEO

Wednesday, July 7th, 2010

One of the more popular groups of bloggers today in terms of sheer number of blogs and readers is the “Mom Bloggers” or “Mommy Bloggers” category. I’m sure many of you have at least heard of Dooce which is probably the most well known in the genre (she gets over 3 million pageviews a month!). [...]

Google Search Changes It’s Formula for Exact Searches

Monday, July 5th, 2010

I’ve noticed an interesting change in the way that Google gives results when searching with quotes. In the past it was not necessary to close your quotes to get an exact match search. You could use an opening quote only and then type in your search query and the SERP page would appear exactly the [...]

Why You Should Always Subscribe to Affiliate Email Notifications

Monday, June 28th, 2010

If you’re like me you belong to a LOT of different affiliate programs on various networks. Each network and merchant on those networks have their own set of rules about email notifications. Some only send out important notices, others like to email you daily with deals and new items, others don’t seem to email you [...]