How to Make Money with Adsense without Content
You can make money online with Google Adsense by writing less content. The key is having the right amount of content. Content is still king but sometimes it’s better to be the queen. Here’s a case study in which I am making money off a site with minimal content.
I came across a coupon for $1 .com’s at Godaddy (limit one). These coupons turn up once in a while and I never hesitate to buy a site because it’s almost impossible to not make your $1 back even with minimal content. At the very least I could sell the site for 20 times that based on a solid domain name alone. I quickly created the site in WordPress and set up the theme and the 15 pages I wanted for the site. I knew based on the subject of the site that 15 would cover all possible topics and I would go into detail on subtopics on each page.
I set up each page with the headings and page title so I had a basic framework for what I would be doing with the site. I threw some general keywords around in the sidebar and footer (things like “review”, “buy”, “where to buy”, etc). Then I wrote the content for the first page. I linked to it from some of my other sites and did a few directory and search engine submissions- very minimal link building. Then a few things came up with some of my other sites and I had no time/interest to complete the site. But something interestingly unexpected started to happen.
The site started to get some traffic and make money with Adsense. But not on the page I had written the content for; those pages were making nothing. The (mostly) blank pages were doing quite well. I investigated the search terms used to find the site and it turns out that the pages with the content are answering people’s questions while the blank pages are leaving people hanging. A visitor to your site that doesn’t get the information they are looking for is going to do one of two things- go back or click on an ad that looks like it has the answer.
While I’m not advocating creating blank sites, it’s important to write content based on your goals. If you want visitors to click an affiliate link or an ad, then you have to tease them a little bit and not tell them everything they need to know. Why would they click if you’ve already given away the store? But give them enough so that they’re not just clicking back in their browser. Somewhere between authoritative half information and persuasive salesmanship is where the money is (and that type of content will rank well for SEO too).
July 29th, 2010 at 11:45 pm
I think it is quite strange to see blank pages earning, IT must be related to what kind of niche the site belongs too
August 3rd, 2010 at 7:03 am
Interesting and odd but it is indeed possible. I came across several sites with blank contents and I just realized now that, if there is a link related to my search on that blank page, what I usually do is click on it, hoping to find what I wanted.
August 3rd, 2010 at 10:37 pm
yeah i’m not saying you can retire off this type of income but you can likely make more than if the domain was just parked
August 14th, 2010 at 5:37 pm
Adsense have been good source of supporting myself. Making living online hasn’t been easy but having the freedom of managing your time and money is priceless to me. The key of having good blog and making money from Adsense is really the way you have described it. Good content plus consistancy = money in the bank
August 23rd, 2010 at 3:50 pm
Interesting idea. I probably make the mistake of giving away too much information. But I think it should be good, I mean people are interested in the information after all, aren’t they?
I will have to play around with this a little bit more.
September 14th, 2010 at 7:14 pm
Thanks for sharing this with us, I can’t imagine it’s making that much money, a few quid a week perhaps?
September 14th, 2010 at 10:21 pm
Yeah it’s not making a LOT of money but for the time and effort put into it (virtually zero), anything is better than nothing. The basic point is that the site draws people in from Google with a little bit of information but doesn’t give them everything they are looking for so they will then click the ads.
It’s an effective way to monetize domains you might be sitting on. Just put a little something on there until you have the time to really develop them fully.
October 26th, 2010 at 4:57 am
Nice Article and very interesting till now i read only content with Adsense. Thanks for sharing
January 12th, 2011 at 1:04 pm
I am a blogger for almost 3 years and I agree that you can make money online with Google Adsense by writing less content. The key is having the right amount of content. Thank you anyway for sharing your ideas.
January 13th, 2011 at 6:43 am
Okay, now I see where you’re getting at. I think I may have been giving away too much content.
April 10th, 2011 at 6:36 am
IDBXJW At last, someone comes up with the “right” answer!
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